Aura Beauty

Aura beauty is a beauty-forward aesthetic centered on radiant, luminous skin and glowing makeup, aiming for an ethereal quality of light coming off the wearer. TikTok and Instagram popularized it in the early 2020s, closely alongside 'that girl' wellness culture and clean girl makeup. Dewy skin carries highlighter on the cheekbones, brow bone, and inner corners. Lips are glazed in sheer pink or nude, with light-catching blush above. Clothing stays minimalist in soft neutrals, cream, blush, and white linen, so nothing competes with the complexion.

Shop Aura Beauty

Elodie Waterproof Mother-of-Pearl Square Stud Earring by Akalia

Elodie Waterproof Mother-of-Pearl Square Stud Earring

Akalia

$69.00

Victorious Rise Set (Silver) by OGE Jewelry

Victorious Rise Set (Silver)

OGE Jewelry

$280.00

Lakras Headband by LAKRAS

Lakras Headband

LAKRAS

$25.00

Sima Shimmer Velvet Polka Dot Dress – Wedding Guest & Occasionwear By Sarvin by Sarvin

Sima Shimmer Velvet Polka Dot Dress – Wedding Guest & Occasionwear By Sarvin

Sarvin

$132.00

Vintage 60's Enamel Clown Brooch by Northern Grip

Vintage 60's Enamel Clown Brooch

Northern Grip

$39.00

GINGER LION CREAM by Acupuncture1993

GINGER LION CREAM

Acupuncture1993

$299.00

Swarovski Crystal Embellished Cupped Mesh Bodysuit in White by MERIEL

Swarovski Crystal Embellished Cupped Mesh Bodysuit in White

MERIEL

$265.00

Sen Sleeveless Maxi Dress Periwinkle by DAWANG

Sen Sleeveless Maxi Dress Periwinkle

DAWANG

$58.00

LUCY PEARL DROP HUGGIES (WATERPROOF & 18K GOLD PLATED) by RAËLIV

LUCY PEARL DROP HUGGIES (WATERPROOF & 18K GOLD PLATED)

RAËLIV

$22.00

Midnight Sky Gown by Songs of Siren

Midnight Sky Gown

Songs of Siren

$545.00

PARjamas by Putter Girl

PARjamas

Putter Girl

$39.00

Roosavelt Jumpsuit | Melon | Black | *Final Sale* by Merritt Charles

Roosavelt Jumpsuit | Melon | Black | Final Sale

Merritt Charles

$65.00

Rose Angel Top by Miss Candyholic

Rose Angel Top

Miss Candyholic

$69.00

CORALLO by VILLANI Napoli

CORALLO

VILLANI Napoli

$161.69

Decora Kei Kuromi Purple Sugar Beaded Necklace - Candy Planet by Land Decora

Decora Kei Kuromi Purple Sugar Beaded Necklace - Candy Planet

Land Decora

$12.00

Inspiration Flounce Detail Viscose Top by Point of View Label

Inspiration Flounce Detail Viscose Top

Point of View Label

$19.50

Amur Fiora Pleated Dress by Sierra Deene

Amur Fiora Pleated Dress

Sierra Deene

$561.00

Organic Women's Trainer Sport Socks - Pink by Peper Harow

Organic Women's Trainer Sport Socks - Pink

Peper Harow

$15.00

Kim High Neck Sheer Lace Underwire Bra | Amour d'Agnette Lingerie by Amour d'Agnette

Kim High Neck Sheer Lace Underwire Bra | Amour d'Agnette Lingerie

Amour d'Agnette

$80.00

Yellow Corset Top | Party Top | Vesti Top by After Five

Yellow Corset Top | Party Top | Vesti Top

After Five

$168.00

Mira silk scarf by Further Review

Mira silk scarf

Further Review

$123.91

Modal Scoop Neck Tank by A to Z Tees

Modal Scoop Neck Tank

A to Z Tees

$36.00

Nuvari Hood by Isabella Calzonetti

Nuvari Hood

Isabella Calzonetti

$70.00

Solene Waterproof Floating Crystal Hoop Earring by Akalia

Solene Waterproof Floating Crystal Hoop Earring

Akalia

$69.00

Silver Mishmi Ring by LAKRAS

Silver Mishmi Ring

LAKRAS

$160.00

Vintage 50's Ruby Red Rhinestone Bracelet by Northern Grip

Vintage 50's Ruby Red Rhinestone Bracelet

Northern Grip

$66.00

FAT LACE LIGHT PURPLE by Acupuncture1993

FAT LACE LIGHT PURPLE

Acupuncture1993

$168.00

Ecstasy Scoop Neck Metal Detail Bikini Set in White by MERIEL

Ecstasy Scoop Neck Metal Detail Bikini Set in White

MERIEL

$135.00

NORA SQUARE PEARL STUDS (NATURAL PEARL + WATERPROOF) by RAËLIV

NORA SQUARE PEARL STUDS (NATURAL PEARL + WATERPROOF)

RAËLIV

$26.00

Sunrise Gown Dress by Songs of Siren

Sunrise Gown Dress

Songs of Siren

$545.00

Corinne Silk Camisole | Burnt Orange by Merritt Charles

Corinne Silk Camisole | Burnt Orange

Merritt Charles

$165.00

Pink Heart Cut-Out Cozy Tee by Miss Candyholic

Pink Heart Cut-Out Cozy Tee

Miss Candyholic

$48.00

Alice Garden Harajuku Style Dopamine Wig – Rainbow Gradient Long Curls by Land Decora

Alice Garden Harajuku Style Dopamine Wig – Rainbow Gradient Long Curls

Land Decora

$24.00

Significant Other Farrah Long Sleeve Mini Dress by Sierra Deene

Significant Other Farrah Long Sleeve Mini Dress

Sierra Deene

$296.25

Satin Going Out Corset Top | Party Top | Sunny Corset by After Five

Satin Going Out Corset Top | Party Top | Sunny Corset

After Five

$147.00

Waterproof Twisted Cuff Bracelet by Akalia

Waterproof Twisted Cuff Bracelet

Akalia

$79.00

Vintage 30's Pink Crystal Floral Spray Brooch With Safety Chain by Northern Grip

Vintage 30's Pink Crystal Floral Spray Brooch With Safety Chain

Northern Grip

$89.00

NYU SLIDE CELESTIAL GREEN by Acupuncture1993

NYU SLIDE CELESTIAL GREEN

Acupuncture1993

$94.00

Twilight Rhinestone 3-Piece Bikini Set in Baby Pink by MERIEL

Twilight Rhinestone 3-Piece Bikini Set in Baby Pink

MERIEL

$165.00

MRS BEADED EARRINGS IN WHITE by RAËLIV

MRS BEADED EARRINGS IN WHITE

RAËLIV

$22.00

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