Curly Girly

This aesthetic was popular in the 1990s to early 2000s and featured diva motifs and celebrity and pop culture that was marketed to young girls. Styles were playful, ornate, and feminine including brands like Limited Too, dELiA*s, Claire's Sweet & Sassy, Lisa Frank, and Velvet Pixies. Popular pieces included: babydoll dresses, flare jeans, and anything with glitter, bright colors, and rhinestones.