2010's Summer Nostalgia

A wistful aesthetic evoking the specific feel of mid-2010s social media summer — Instagram filters on beach selfies, flower crowns at music festivals, sun-faded candid photography, and the warm-toned domesticity of a generation growing up with smartphones. Closely adjacent to early VSCO girl and indie sleaze. Common pieces include lightweight floral sundresses, denim cut-off shorts, crochet cover-ups, flower crowns, simple gladiator sandals, bandeau or triangle bikini tops worn under sheer blouses, straw hats, and simple friendship bracelets.